Jo Minow Remembers the Monogramed Pajamas

The Chicago civic leader Josephine Baskin Minow--known as Jo--grew up in the city's North Side Lakeview neighborhood. She didn't have much pocket money as an adolescent, but she- like her father, autodidact and bibliophile Salem Baskin, of advertising and men's clothing fame--did have savvy. 

 One day, in the late 1930s, she said, "I spied a pair of pink satin pajamas with navy blue trim at Carson's. They were on sale, and I just had to have them. So, I carefully selected a pair my size and then charged them to my parents' account… but not before having them monogrammed for free, making them non-returnable. It was that 'for free' that got me. Talk about chutzpah . I was twelve years old." 

 Minow shared this nugget with Chicago booster Neal Samors, author, co--author, and publisher of 30-plus books about the Windy City. His latest is Memories of Growing Up in Chicago: Recalling Life During the 20th Century . His reminiscences, along with those of 50-some other Chicagoans, make up this Studs Terkel-like, first-person paean to the city's distinct neighborhoods.





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